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Misleading ads case: SC rejects Patanjali’s apology

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NEW DELHI: The

Supreme Court

on Wednesday rejected the affidavit filed by Yoga guru Baba Ramdev, despite his offering an ‘

unconditional apology

‘ in the connection with the Patanjali’s

misleading advertisement

case. The court warned both Baba Ramdev and the company’s Managing Director, Acharya Krishan, to brace themselves for potential repercussions.
A bench consisting of Justices Hima Kohli and Ahsanuddin Amanullah presided over the proceedings.

The Supreme Court addressed the

contempt case

against Patanjali Ayurved concerning misleading medical advertisements.
The Supreme Court declared that it couldn’t let go Ramdev and Balkrishan by simply accepting their apology, emphasising the need for the message to resonate across society not to disregard court orders.
Mere apologies won’t suffice. You must face the consequences for disobeying the court’s directives. We’re not inclined to show leniency in this matter, the Supreme Court conveyed to Ramdev.

SC also slammed Uttarakhand government for not taking action against Patanjali Ayurved for violation of law. “You kept twiddling ur thumb when law was being violated with impunity. The concerned officer’s must be dismissed,” the apex court told the state.
In two separate affidavits filed in the apex court, Ramdev and managing director of Patanjali Ayurved Ltd

Acharya Balkrishna

had tendered unqualified apology for the “breach of the statement” recorded in the November 21 last year order of the apex court.

In the November 21, 2023 order, the top court had noted that counsel representing Patanjali Ayurved had assured it that “henceforth there shall not be any violation of any law(s), especially relating to advertising or branding of products manufactured and marketed by it and, further, that no casual statements claiming medicinal efficacy or against any system of medicine will be released to the media in any form”.
The top court had said Patanjali Ayurved Ltd is “bound down to such assurance”.

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