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How storytelling can impact imagination and innovation at work

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How storytelling can impact imagination and innovation at work
How storytelling can impact imagination and innovation at work

Storytelling, the spellbinding art of enchanting listeners, transporting them to a different world, and creating a narrative that compels them to form vivid imagery in their minds, has been omnipresent in our lives since time immemorial. In olden times, grandparents passed down wisdom and values interspersed with stories to the next generation. Eventually, professional storytellers emerged, who amused audiences at city squares and meeting points in towns and villages.

In modern times, storytellers bring stories right into your homes in the form of audio stories on digital platforms as well as on the radio. Their popularity is proof that storytelling has emerged as a great tool to enhance creativity and cultivate productivity, leading to an environment that fosters imagination.

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Out of this understanding, storytelling has today emerged as a buzzword in corporate circles. Live storytelling, for instance, has been recognized as an effective way to engage and identify the differential skills of employees while also enhancing their imaginative capabilities. A storyteller involves employees in a variety of themed stories, eliciting a wide range of feelings such as empathy, agony, joy, nostalgia, and so on. With voice modulation and orchestrated sound effects, these storytellers create an ambiance similar to live theatre, resulting in an unparalleled experience. Storytelling efficiently relaxes people, reduces anxiety as the story begins, and relieves stress as the climax turns into a resolution.
Modern-day storytellers know exactly what their audience needs. By inspiring listeners to create places of joy and pure entertainment, they simply help them imagine a better world. Through their stories, they can improve communication and bonding among listeners. This is why live storytelling sessions have become a part of employee engagement programs, especially in companies that consider every team member an important asset of the organization. Such events also help employees become more socially involved, ultimately contributing to a positive work atmosphere. An evening of uninterrupted joy and fun is a novel concept for employees to come together. When families also join in for storytelling sessions, it creates everlasting memories, bringing both families and employees closer together. By fostering a connection with family and providing wholesome entertainment for everyone, a Family Day with a storytelling show in its itinerary offers something for everyone.

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This experience can help boost the imagination of the audience, as the live environment transports them to another world. Storytelling creates a different picture for every individual, giving them a very personal experience. Ultimately, such novel concepts will boost the caliber of employees and enhance their imaginative skills for lasting impact and delivery. Before proposing an idea, they will be able to imagine and visualize it, thus communicating their vision in a better way.

It’s a moment of bonding and finding a common ground to explore a universe created by the narrator in the form of characters and emotions. Cutting through the white noise of so much happening, employees can reflect on their individual selves and further explore their inner being. It evokes emotions and empathy while encouraging a vivid imagination, allowing employees to see things more clearly. Moreover, once employees imbibe the art of storytelling, they can internalize the process and utilize it to benefit them every day. It will help them in approaching colleagues and expressing their thoughts in a better way. For sure, there are widespread implications of a timeless art like storytelling in boosting employee productivity with enhanced imaginative skills.
Authored by: Sudhanshu Rai

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